Search Engine Optimization

Search Engine Optimization - SEO - is the best way to rank your website in Google. By Onpage and Offpage SEO, you will learn the best tips and tricks to rank your website on search engine.

Content Marketing

Content Writing will include the various ways of writing content such as article, press release, creative content and much more.

Google Analytics

Tracking your website traffic and learning the best way to know your users is via Google Analytics. Supported with Google Search Console and Google MyBusiness.

Social Media Marketing

Learn the aspects of Facebook and Instagram marketing and advertising campaigns. Boost your posts or run paid likes, you can enhance your social media presence.

Email Marketing

Sending emails to your customers/clients is the best way of communication, learn it via the best tool to send mass emails.

Google Ads

Learn the best way to make Google Ad campaigns. Know your bid and keywords strategy while creating ads for Google search engine.

YouTube Ads

Learn about YouTube advertising and show your ads on videos. Paid marketing concept of YouTube.

Getting Leads

Learn the best ways of getting leads and converting them into sales. Learn the sales pitch, marketing plans and be the expert in pitching clients about your products.


Learn eCommerce strategies, know about the best demographics, users, channels to promote your shop online. You will learn the strategies of eCommerce.

Marketing Strategies

Make marketing strategies from the knowledge you gather from digital marketing. Combining the methods and innovation of social media marketing, content marketing, SEO, paid and unpaid marketing.

Measuring Success

The most important tool is to measure the success. You need to learn how the reporting is done for digital marketing, whether it is for social media, Google analytics, content marketing or any other

How Software Houses Works?

Final part of the training is to know the nature of software houses, what kind of work is done, how it is done and how inter-departments are connected to deliver the projects.

3 Months Plan

1st Month2nd Month3rd Month
Search Engine Optimization Content WritingSocial Media Marketing & Advertising (Facebook)
Google Search ConsoleGoogle AdsSocial Media Marketing & Advertising (Instagram)
Google My BusinessYouTube AdsDigital Reporting
Google AnalyticsEmail MarketingDigital Marketing Strategies & Lead Generation
Test/ AssignmentTest/ AssignmentHow a Software House Work/ How to be an Entrepreneur

The above mentioned topics can be revised/changed as per the course requirement and class schedule. However, our goal is to complete the above mentioned topics within 3 months.